Level Up Your Brand with Tips, Tricks, and Creative Inspiration

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Logo Files 101: Format Guide

Not all logo files are created equal! Dive into the essential file types you need for logo design—plus a few you might want to avoid. Discover when to use each one to keep your brand looking sharp across platforms.

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Branding & Strategy Alexandria Harper Branding & Strategy Alexandria Harper

Ready for a Logo Design? 6 Key Things You Need Before You Start.

Thinking about getting a logo designed? Before diving into the creative process, it’s important to have a few key elements in place. In this blog, we break down the 5 must-haves to ensure you’re ready for a successful logo design. From brand clarity to knowing where your logo will be used, these tips will set you up for success!

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Branding & Strategy Alexandria Harper Branding & Strategy Alexandria Harper

Choosing the Perfect Font for Your Logo

Fonts aren’t just about letters—they’re a key part of how your logo tells your brand’s story! Whether you're aiming for a bold, elegant, or casual vibe, the font you choose plays a major role in shaping your logo's look and feel. In this blog, we break down the most popular font styles—from classic serifs to eye-catching display fonts—and give you tips on picking the perfect one for your brand.

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Tablet displaying a webpage about choosing the right logo layout for a brand, with a section showing different logo designs on a laptop screen image.